I’m sure you’re asking yourself this every time you create a new lead magnet:
“What else, apart from linking to it from my blog, could I do to tell my audience about my eBook or checklist?”
And you know what:
That’s EXACTLY what I’m going to help you with today.
I’ll show you 5 super-easy but powerful strategies to promote your lead magnet beyond your website.
Sounds interesting? Then let’s do it.
This is #OpenBlog Progress Report 3. Every month we’ll be sharing updates as we try to grow our blog to 100,000 visitors.
How did we do after last month’s dip? To find out what happened, read on!
Some companies have it so easy.
They get tons of traffic, double-digit conversion rates, and audience that helps them to grow.
But what about you?
How are you supposed to achieve the same with a website that gets only a handful of visitors per day?
Well, that’s EXACTLY what I’m going to help you with today.
I’ll show you 5 ways you to generate leads, even if your site doesn’t attract huge traffic.
Intrigued? Then let’s begin.
Feels a bit like a Catch 22, doesn’t it?
To get readers to download your lead magnet, you need to make them want it like nothing else in the World.
But how can you do that without showing them what’s inside first?
Well, as it turns out, the solution’s actually pretty simple:
You need to write a lead magnet’s title that’ll ignite them about it.
And in this post, I’ll teach you exactly how to do it.
We’ll discuss how lead magnet titles work, and then, I’ll show you 5 lead magnet title formulas you could use right away.
Ready? Let’s go.
I’m sure you’ve already heard enough advice about generating leads.
But do you know what to do with every new email subscriber?
Do you have a plan to onboard them, find out if you two are a match, and reduce the new subscriber anxiety?
If not, you will after you finish reading this post.
In this article, I’ll show you 4 things you need to do immediately after you get a new email subscriber (and I’ll also teach you a couple of tricks how to make the most of them).
Intrigued? Let’s do it then.
If you’ve already tried generating leads from your site, then I’m sure you’ll agree:
Lead generation can be so disappointing.
Although you’ve done everything by the book – created a powerful lead magnet, wrote a compelling call to action, and optimized it for higher conversions – I bet you’re still not getting even a fraction of leads you were hoping for.
And what’s worse, it seems that there’s just no chance you could improve it.
Luckily, that’s not entirely true.
Because you see, you can dramatically boost your lead magnet’s conversion rates, without having to attract a single new visitor to the site at that.
How? By figuring out what compels your visitors to act.
And then, using that insight to design calls to action that will leave them no choice but to download your eBook.
And in this post, I’ll show you 5 super-simple split tests you could try to get even more subscribers to your lead magnet.
Intrigued? Then let’s do it.
Let me guess:
You’re stuck, aren’t you?
You’ve tried the usual lead magnet promotion strategies – shared it on social media, optimized the lead magnet’s landing page for SEO, and emailed everyone you know about it – but your traffic still isn’t good enough.
You know that to generate leads; you need to attract more visitors. Much more in fact.
But you’ve no idea what else you could do to bring them to the site.
Luckily, that’s exactly what I’m going to help you with today.
In this post, I’ll show you 4 little known ways to promote a lead magnet and quickly boost your traffic.
Want to know what they are? Then let’s dive right in.
This is #OpenBlog Progress Report 2. Every month we’ll be sharing updates as we try to grow our blog to 100,000 visitors.
This month was a difficult one. To find out what happened, read on!
I’m sure you’ll agree:
Stock images are awkward…
Full of clichés…
And often make you snigger at any design featuring them, right?
But unless you can take better photos yourself or have someone who could create them for you, you’re bound to using stock images.
Because the alternative then is not to use any visuals at all (which, as I’m sure you’ll agree with me, isn’t really an option today).
But are all stock images bad? And is there any way to use generic stock photos without turning your lead magnet into an awkward thing to look at?
Yes, there is.
With a couple of simple tricks, you can turn almost any stock photo into an awesome visual for your eBook.
And in this post, I’ll show you 4 ways to make stock photos to visually enrich your lead magnet and help you increase reader engagement.
Intrigued? Then keep on reading.
I’m sure you’ll agree with me on this:
Writing call to action buttons is WAY harder than it seems.
In fact, I’d say that putting together those couple of words intended to compel a person to act could be the hardest part of lead magnet promotion.
After all, you could use your lead magnet’s title as the headline and use subheading or chapter titles as benefits.
But you can’t reuse anything for the call to action trigger. Or write a generic one at that.
(Well, at least not if you want it to compel visitors to act, of course…)
These people are already too knowledgeable to respond to generic buttons like “Sign up to download the eBook,” “Free Download” or “Sign Up.”
To convince them to act, you need to make a compelling case for them to do so.
So if you’re struggling with writing calls to actions that aren’t generic, then this post is for you.
I’m going to show you 5 call to action formulas guaranteed to make people download your lead magnet.