You may not have realized it yet, but your lead magnet design affects its conversions too.
In fact, whether someone will want to engage with your company after reading your eBook or content upgrade will largely depend on the information it contains BUT ALSO, on how you’ve presented it.
So far, I’ve shown you various strategies to improve your lead magnet’s content, drive more traffic to it, and boost its downloads.
I think it’s about time we look at how you could make your lead magnet more visually appealing.
So, in this post, I’ll show you a couple of design tricks that will help you boost your lead magnet’s engagement.
Intrigued what they are? Then all you need to do is keep on reading.
Someone who comes to your site multiple times is more likely to buy than someone who’s there for the first time, right? Wrong, wrong and wrong.
Oh let’s face it – seeing the number of email unsubscribes going up every week is so freaking scary, isn’t it?
After all, you’ve worked so hard to get visitors to sign up and engage with your brand.
And now you’re watching them abandon your list.
But what’s even worse, you feel hopeless, having no idea why they go (and most importantly, whether you could actually prevent them from unsubscribing).
Luckily, that’s what I’m going to help you overcome in this post.
I’ll show you 4 most common reasons why leads unsubscribe from your list, and then, tell you how to stop them.
But first, let’s see if you really have a problem…
In theory, lead generation seems so simple, doesn’t it?
You create a lead magnet, add a lead capture form to your site, then promote the hell out of it and BAM! Your list begins to grow.
It’s just that, when you actually try it, you quickly realize that getting any meaningful results isn’t that easy, right?
But I can assure you, often, the lack of signups is down to simple mistakes you’ve made along the way.
And so, in this post, I decided to show you 5 lead generation mistakes that even some seasoned pros make every day. I’ll also point you strategies that would help you fix them and boost your email signups.
Intrigued? Then let’s get right to it.
This week I want to show you an incredibly powerful strategy that could easily boost your email open rates by up to 30% …with hardly any work, at that.
It’s a technique that helps marketers like Noah Kagan, Dave Schneider, and many others improve their email performance, and even get higher engagement from their messages.
So, what is it? Sending a newsletter more than once.
(But bear with me, because there’s more to it than just hitting the SEND button a couple of times.)
Want to learn how to use this strategy correctly? Just keep on reading.
It’s so frustrating, isn’t it? You’ve tried literarily everything – improving calls to action, writing killer headlines, and promoting the h**l out of your lead magnets too.
And yet, visitors still refuse to sign up to your email list.
But you know, the chances are that your site includes conversion killers that deter visitors from even noticing your lead magnet.
And in this post, you’ll discover what the 4 most common conversion killers are and how to remove them from your site.
Intrigued? Just keep on reading.
I have a set of email subject line formulas I constantly use, both for my clients and when promoting my business.
They get subscribers to click.
And help me boost traffic and engagement.
And today, I’m going to share some of the best-performing ones with you.
So, if you’re struggling with writing subject lines that will compel subscribers to read your emails, this post is definitely for you.
Intrigued? Let’s get started.
Oh, I’m sure you’ll agree with me on this: seeing email stats showing people opening your message and then, completely ignoring the call to action is so heartbreaking.
After all, you’ve put so much effort into crafting that email, hoping to attract subscribers back to the site.
But there’s nothing…
Days pass, and your click-through rate still lingers well below the industry’s average.
However, the chances are that, in spite of doing everything else right, your email call to action just wasn’t strong enough to get your subscribers to click.
Luckily for you, in this post, I’ll show you exactly how to change that.
You’ll learn how to write an irresistible email call to action and boost your click-through rate.
Interested? Let’s take it from the top then.
Drip campaigns are one of the most effective ways to nurture leads, onboard new clients, and even sell your services.
And I’m sure you know this already.
But if you still wonder how to actually create a drip campaign that can help you achieve those results, then I’ve got just the thing for you:
3 ready-made drip campaigns templates you could use to write your email sequence right away.
These templates will help you achieve four distinct business objectives:
- Stay on top of your prospect’s mind
- Nurture leads until they’re sales-ready
- Or onboard new clients.
So, let’s get cracking.
I’m sure you’ve heard the advice before – to get more email subscribers, you have to keep producing fresh content continuously.
But do you really?
Because you see, there is another way to increase email list signups – by analyzing your visitors’ behavior, and identifying and fixing popular but underperforming content.
And in this post, I’ll show you exactly how to do that.
You’ll learn how to use the Analytics data to get more email subscribers and boost your lead capture form conversions.
Intrigued? Let’s not waste any more time then.