When Should You Reevaluate Your Lead Magnet Strategy?
Is it time to reevaluate your lead magnet strategy? In this post, we’ll help you figure out whether or not your lead magnet strategy needs to be refreshed.
Viewing all posts by: Kevin McGrath
What’s New In Beacon [June 2018]
Back in April we released a big update to our editor. One of the benefits of the new editor is that it is now much easier for us to add new features. So from now on we’ll be posting regular updates so you can keep track of all the new feature that we’re adding. Exciting, right?!
Does Form Factor Matter When Creating Lead Magnets?
What’s the best type of lead magnet for your audience? In this post, we discuss the most popular lead magnets to use for maximum effectiveness.
Using Lead Magnets to Bring Back Churned Customers
Learn how to incorporate lead magnets into your win-back strategy with this guide. Here are 7 lead magnet ideas to woo churned users:
Top 8 Ways to Refresh Older Lead Magnets
Looking for ways to refresh your aging lead magnets? Here are 8 ways to breathe new life into old sign-up incentives:
What to Do When Your Lead Magnet Seems Successful
You’ve created a useful lead magnet and your audience loves it. What should you do next? Check out this post for how to maximize your lead magnet.
Why You Should Base Your Content Planning Off of Customer Insights
Deeply understanding your customers’ wants, needs, and challenges is the core of developing your content plans. We’ll share what you need to know.
How to Use Lead Magnets to Market Your Existing Articles
You may have years of blog posts published that aren’t getting read anymore. Learn how you can use lead magnets to market your existing articles.
How to Get a Better Handle on Who Is Reading Your Content
Publishing posts but not sure who these people are that are reading what you have to say? Worry no more: we’ll help you get a better handle on your readers.
The Basics of Design When Creating Content
Creating content is about more than just great writing, it’s also about design. We’ll help you by giving you the tools you’ll need to design great content.