Content Marketing 101: Why Every Blog Post Needs a Lead Magnet
If you’re converting readers into leads and customers, take a minute to learn about how lead magnets can transform your content marketing strategy.
Viewing all posts by: Kevin McGrath
What Type of Lead Magnet Should I Create?
Creating a successful lead magnet depends on the type you choose. We’ll go through the major kinds and help you pick the right one for your readers.
What We Learned From Studying More Than 350,000 Website Conversions
Someone who comes to your site multiple times is more likely to buy than someone who’s there for the first time, right? Wrong, wrong and wrong.
#OpenBlog Progress Report 3 – December 2016
This is #OpenBlog Progress Report 3. Every month we’ll be sharing updates as we try to grow our blog to 100,000 visitors. How did we do after last month’s dip? To find out what happened, read on!
#OpenBlog Progress Report 2 – November 2016
This is #OpenBlog Progress Report 2. Every month we’ll be sharing updates as we try to grow our blog to 100,000 visitors. This month was a difficult one. To find out what happened, read on!
#OpenBlog Progress Report 1 – October 2016
This is the first #OpenBlog Progress Report. Every month we’ll be sharing updates as we try to grow our blog to 100,000 visitors. To find our how we’re doing, read on!
Blog Writing Service to Help You Get Blogging Done
Here at Beacon we’re all about working smart and saving time wherever possible. If you’re anything like us then you already know the value of e-books, and of blogging. You know digital marketing is about engaging the right audience, at the right time, with the right content. But… you may also struggle with creating engaging […]
How to Recycle and Reuse Content
As marketers we work hard to create every single piece of content. But do you ever feel like a particular piece didn’t perform as well as it ought to? Or it might even have done so well the first time around that it deserves another run out? If so then this handy infographic will show you how to recycle […]
Free eBook Templates for you to Customize
eBooks are great but let’s be honest, they can be a little bit text-heavy. With that in mind you should be extra careful to make sure that the design of your book compliments the content and helps to keep a reader engaged. That’s why we’re giving away 5 free eBook templates for you to customize.
What is a Content Marketing eBook?
To most people, an eBook is something you download to read while relaxing on a beach. But for marketers an eBook is an opportunity to give detailed insight on an area of expertise, enhance their reputation and most importantly to generate new leads.