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Growing a blog is really hard. That's why we’re sharing everything we learn as we try to grow our own blog from scratch.

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How to Recycle and Reuse Content

5 ways to recycle your content and generate more leads

As marketers we work hard to create every single piece of content. But do you ever feel like a particular piece didn’t perform as well as it ought to? Or it might even have done so well the first time around that it deserves another run out? If so then this handy infographic will show you how to recycle and reuse content.

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Tutorial: How to Create a Beautiful Cover Page for your eBook

Create a stunning cover page for your content marketing ebook

You’ve heard the phrase “never judge a book by its cover” but when it comes to marketing eBooks the opposite is true. There’s no shortage of marketing content out there so if you’re going to stand out from the crowd then the cover page of your eBook better get people’s attention.

In this short video (less than 2 minutes!) I’ll show you how to create a stunning cover page without using a complicated design package too!

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Tutorial: How to add Curated Content to your eBook

How to reuse and recycle content marketing materials

It’s no secret that we think eBooks are a great opportunity to combine and repurpose old blog posts. But if you want to reward loyal readers then it’s a good idea to sprinkle some new content in there too.

There’s a couple of ways that you can do that without spending weeks writing additional content. Quotes from 3rd party sources for example are a great way to curate other people’s content to supplement your own.

In this tutorial I will show you how you can use Beacon’s news pages to mix in different types of content with your own.

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Tutorial: How to Customize the Design of your eBook

How to customize the design of your content marketing eBook

If there’s one thing that we’ve learned about marketing it’s that good design amplifies good content.

It makes sense, right? People are more likely to read and enjoy your content if it’s well presented. But good design takes time. So we’ve done the hard work for you.

In this tutorial we will show you how easy it is to create professional eBook designs without hiring a designer.

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Use The Beacon Plugin for WordPress to Create a Content Marketing eBook

Automatically Convert Blog Posts Into an Ebook

Finally! With the Beacon plugin you can now use Wordpress to create a content marketing eBook that looks great and helps you to grow your mailing list.
This is the first official product integration that we have launched. Since most of our users are already working with WordPress we thought this was the perfect opportunity to combine the Beacon functionality with the power of the WordPress platform.

Watch the video to see how it works:

Recycle Content

The plugin allows you to convert popular blog posts into a beautiful, interactive eBook in just a few seconds. It’s a great way to get renewed value out of legacy content that might be buried beneath more recent posts.

Generate New Leads

No WordPress site is complete without a widget to capture email addresses. Since visitors are more likely to subscribe to your list if you offer them an incentive, your newly generated eBook is the perfect way to encourage those sign ups.

Install the Plugin

If you want to give this free plugin a try you can grab it from the WordPress Plugin Directory